Email Basics
Core lessons: sender identity, domain verification, templates and list hygiene — perfect start for new senders.
We teach practical, action-focused email marketing: automation, deliverability, segmentation and CRM with step-by-step guides, real examples and honest testing. Our lessons are designed for beginners and power users who want predictable results with Brevo and similar platforms.
Core lessons: sender identity, domain verification, templates and list hygiene — perfect start for new senders.
Build multi-step journeys in Brevo — triggers, delays, frequency rules and behavior-based flows that convert.
Improve inbox placement: warming, bounces, spam traps, DKIM/SPF and reputation management strategies.
Everything we publish is built around practical value: short lessons, real examples, downloadable checklists and reproducible tests you can run on your own account.
Step-by-step guides that remove guesswork. Screenshots, commands and copy-paste snippets where applicable.
Reusable workflow blueprints for onboarding, cart recovery, re-engagement and lifecycle messaging.
Practical deliverability checks you can run, with recovery steps if inbox placement slips.
We don’t believe in hype. We teach measurable tactics — no fluff — so creators and small teams can build reliable email systems that scale.
Every lesson exists to help you learn. We explain trade-offs honestly — not to push tools or hidden deals.
We document what works, what fails, and why. If we recommend a tool it’s because it passed our tests or we use it ourselves.
Community-first: we share templates, checklists and examples so others can iterate faster.
Weekly tactical lessons, short walkthroughs and Brevo-specific guides straight to your inbox.
We cover Brevo plus common integrations (Shopify, WooCommerce, Zapier, CRM systems). Each guide shows the integration steps, data mapping and common pitfalls.
How to sync ecommerce, CRM and analytics platforms with Brevo — with example field maps and webhook snippets.
Actionable pricing guides: what feature you actually need at each tier and how to avoid overpaying.
Tests and benchmarks: open rates, send-time experiments and content A/B methods you can copy.
EmailSchool is a practical learning hub focused on email marketing, automation and deliverability. We publish tutorials, blueprints and real tests tailored for Brevo and similar platforms.
We only recommend tools we’ve tested and found useful. Any affiliate links are disclosed clearly. Our priority is teaching, not pushing products.
Experienced email strategists and engineers who build and test the workflows we document. We keep tutorials hands-on and reproducible.